It's never too late for great content. Our meetup at a wine bar in San Jose proved to be the perfect stage for HubSpot's own Anna Norregaard to rif on all things Sales & Marketing as they work together in an organization.
Here are the main points covered during her presentation:
- History of Infighting & Backstabbing
- 5 TIPS FOR SMARKETING ALIGNMENT
- Working backwards with Goal-Setting
All in all there were 30+ fellow marketers, some HubSpot users, some not, who had a great time to hear how to align Sales & Marketing.